Marketing Your Art the Right Way

Selling Art, Not Selling Out

Category: Audience

Art Marketing Online – How To Go From Discovering Your Audience to Building a Passionate Fan Base

This is a long article. If you want to read a summary of what is covered in it, you can jump to and read the conclusion.

One of the most commonly asked questions artists ask is “How can I market and sell my art online?” While it can be very beneficial to sell your art online, it is also a lot of work. There is no magic bullet for selling your work online.

Everyone wants a shortcut. We see other people doing the things we want to do and assume they got there overnight. We want success, but are we willing to put in the work?

You are different. You are here because you want to learn exactly what it takes to build an audience. You are willing to put in the work. You want to build a business around your art.

In order to sell your art online, you must first build an audience. Click To Tweet

In order to sell your art online, you must first build an audience. You might think this is common sense, but many artists overlook this basic fact. If you want to sell your art online and build a lasting business from it, there are some very important things you must do.

This guide is intended to teach you some of these essential elements. It will help you turn your art from a hobby into a business. It will cover everything from finding your audience to building a passionate group of fans. So, let’s get started.

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Why You Shouldn’t Market Your Art to a Large Audience

Looking for a large market to sell your art to? Then you’re probably doing it wrong.

Main Photo by Viktor Hanacek

Have you ever thought to yourself “Where can I sell my art to a lot of people? or “How do I attract buyers when there are thousands of other artists selling the same thing as me?” If you have, you’re thinking about your art in the wrong way.

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