Marketing Your Art the Right Way

Selling Art, Not Selling Out

Month: March 2015

“The scariest moment is always just before you start.” – Stephen King Quote Art

“The scariest moment is always just before you start.” – Stephen King

Print available on Society6.

Our revolutionary ancestors lived in a time where they always had to be on high alert. I’m not talking about Medieval or even Ancient times. I’m talking about our cave dwelling ancestors.

Humans have lived on Earth for a minuscule amount of time relative to the age of the Earth. Evolutionarily speaking, we have evolved very little in that amount of time. We still have the same fight or flight instincts that helped keep our ancestors safe.

Their fear was in reaction to the large prey animals that roamed among us. If they were not prepared to fight off the larger predators, they would have died off like other species, and we would not be here.

Since that time, we have built thriving civilizations and have lived in relative safety. We no longer need to be in a high state of alert. Yet, we still have those fight or flight reactions. Our instincts are no longer used to protect us from danger. We feel them when we encounter something new.

Were you deathly scared before giving a speech in front of a large crowd for the first time? Did your stomach churn before going on your first roller coaster? Are you afraid of starting a business and working on your own?

These are all fight or flight reactions. In these moments, we enter a heightened state of awareness. Unlike our ancestors, we aren’t in serious danger. Our bodies are telling us to pay attention to the situation at hand.

Instead of fearing new situations, we need to understand our reactions to them Click To Tweet

Instead of fearing these new situations, we need to understand our reactions to them. Once we do, we will be better prepared to react. Beginning new things can be scary, but if you can hone that anticipation into productive energy, you can conquer your fear. You can overcome the initial bump that scares most people off. If you do, you will be one step closer to success.

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“Explore, Dream, Discover.” – H. Jackson Brown Jr. Quote Art

“Twenty years from now you will be more disappointed by the things that you didn’t do than by the ones you did do, so throw off the bowlines, sail away from safe harbor, catch the trade winds in your sails. Explore, Dream, Discover.”
– H. Jackson Brown Jr.

Print available on Society6.

As far as we all know, we only get one life to live. If you look back on your life, what regrets will you have?

This is the exact question an Australian nurse, Bronnie Ware, explored. She spent several years caring for patients in the last weeks of their lives and recorded their responses on her blog called Inspiration and Chai. The posts became so popular that she turned her observations into a book: The Top Five Regrets of the Dying.

The biggest regret of the dying patients was “I wish I’d had the courage to live a life true to myself, not the life others expected of me.”

Health brings a freedom very few realise, until they no longer have it Click To Tweet

According to Ware, “This was the most common regret of all. When people realise that their life is almost over and look back clearly on it, it is easy to see how many dreams have gone unfulfilled. Most people had not honoured even a half of their dreams and had to die knowing that it was due to choices they had made, or not made. Health brings a freedom very few realise, until they no longer have it.”

What are we doing every day to live a fulfilling life? How many of your dreams have gone unfulfilled? Don’t let the expectations of others affect what you truly want to do.

A life of regret is a life unfulfilled Click To Tweet

We have the choice of living the life we want to live or living the life others want us to live. Don’t ignore what your heart is telling you to do. A life of regret is a life unfulfilled. Take Brown’s advice and “Explore, Dream, Discover.”

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Make Art Make Money by Elizabeth Hyde Stevens Book Review & Highlights

Make Art Make Money

Elizabeth Hyde Stevens | ISBN: 1477817387 & 978-1477817384 | Finished: 1/2015 | Rating: 9/10

Make Art Make Money Summary

Make Art Make Money by Elizabeth Hyde Stevens is a gem of a book. Before reading Elizabeth’s book I didn’t know much about Jim Henson’s life and career. After reading it I feel like I went along on his journey. I followed his transformation from humble beginnings to one of the most well known artists of the modern era. If you are an artist or creative trying to make a living off your art it is a must read. This wonderful biography will change your mind about what is possible for creatives.

Here are some things I found especially interesting in the book.

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“I don’t measure a man’s success by how high he climbs but how high he bounces when he hits bottom.” – George S. Patton Quote Art

“I don’t measure a man’s success by how high he climbs but how high he bounces when he hits bottom.”
– George S. Patton

Print available on Society6.

General George Patton was especially equipped to judge the spirit and fight within a person. During his tenure as a General of the U.S. Army during World War II, he famously defeated German forces in France and Germany. His military leadership helped tilt the tides of war. He was known for his unrelenting discipline and his battle philosophy was notorious: “We shall attack and attack until we are exhausted, and then we shall attack again.”

You shouldn't give up because you think you've hit bottom Click To Tweet

It is with this same spirit that we must tackle our toughest problems. You shouldn’t give up because you think you’ve hit bottom. It is in those moments that you discover your true character.

We must overcome obstacles despite all odds. We must posses that fighting spirit. We must continue on and never give up.

Will you give up or will you bounce back higher than ever?

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Photo by archer10

“Success is not final. Failure is not fatal. It is the courage to continue that counts.” Quote Art

“Success is not final. Failure is not fatal. It is the courage to continue that counts.”

Print available on Storenvy.

This quote is often misattributed to Winston Churchill. Learn more about its origins on Quote Investigator.

Success

Most people think success is a destination you can reach. “If only I was as successful as she is.” What you don’t know is, that person you look up to is thinking the same thing. We think “making it” is a tangible status you can achieve but it isn’t.

“Success is the sum of small efforts, repeated day-in and day-out.”
– Robert Collier

Instead of thinking of success as a destination, think of it as a mindset Click To Tweet

Instead of thinking of success as a destination, think of it as a mindset. Success as a mindset means always trying your best. It means moving forward despite the obstacles. It means learning from your mistakes. It means you are always growing.

Failure

Failure is far from fatal, it is a way to learn from your mistakes Click To Tweet

People think failure is the worst thing that can happen to them. They think failure is impossible to overcome. Failure is far from fatal, it is a way to learn from your mistakes.

Things fail for a reason. It usually comes down to a lack of foresight, a lack of preparation, or a lack of execution. Instead of seeing failure as an insurmountable obstacle, think of it as a lesson learned. What can you learn from your failure? How can you improve next time? After each failure, dissect what went wrong, and avoid doing it again.

“I’ve failed over and over and over again in my life and that is why I succeed”.

– Michael Jordan

You need to think failure as an outcome rather than letting it define you Click To Tweet

An important thing to remember about failure is it does not reflect who you are. People too often attribute failure to themselves. When things go right we feel invincible but when things go wrong we feel worthless. You need to think failure as an outcome rather than letting it define you. Your projects and goals can end in failure, but don’t attach that failure to yourself. It is hard to become better when you always blame yourself.

Courage

The most overlooked attribute of successful people is persistence. Anyone can be successful if they never face adversity, if things never went wrong. The true test of character occurs when things don’t go exactly as planned. During these moments you have two choices. You can pack your things up and go, or you can suck it up and find a solution.

So many people quit just on the edge of success. It is within their grasp but instead of staying the course, they choose to give up.

If you have done your homework and know your idea can work, you can’t give up. Did you know Walt Disney was fired from the Kansas City Star because he lacked imagination? What would happen if J.K. Rowling had given up on Harry Potter when so many people told her to? How much different would the world be if great people had given up instead of challenging themselves?

We live in the greatest time in human history. We owe it to ourselves to do what we love. So, the next time you feel like giving up, think of Walt Disney and J.K. Rowling. Think of the greatness they achieved and the gifts they gave to the world. You can give your gifts to the world too.

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“Life is long if you know how to use it.” – Seneca Quote Art

“Life is long if you know how to use it.”
—Seneca

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You are sitting in a cubicle, anxious for the day to be over. You look at the clock and it feels like time is going backwards. You dread every second you have to be there, but you have to make a living somehow. Is this how life was meant to be lived?

We have all felt this before. Whether you’ve had a corporate job or not. The feeling is the same. Any time you are doing a job that doesn’t align with your values, you feel your life being slowly sucked away. We only have a finite amount of time on Earth. How can we make use of the time we are given?

You’ll hear many people say follow your passion. While this may sound like a good idea, you can’t make a living off of passion alone. If you are passionate about eating ice cream on your couch, can you make a living from it? I wish. Unfortunately you can’t.

Instead you must find your purpose. This might sound the same as a passion, but there is a distinct difference. Passions are all about you. I’m passionate about sports, reading, photography, and music to name a few. But those passions don’t have an affect on others. Purpose fills a need.

My purpose is helping artists promote themselves and their art in an authentic way.

Artists have a negative attitude towards marketing and selling their art. I want to change this mindset through my knowledge of web design, marketing, and psychology. I want to help artists share their gift with the world.

Since I started helping artists, I have felt a renewed sense of purpose. I am no longer letting life just pass me by. I have found a way to live a long life and make use of my own gifts.

If you want to find your purpose, and live a long fulfilling life, see what needs are not being filled Click To Tweet

If you want to find your purpose, and live a long fulfilling life, see what needs are not being filled. One that comes to mind is emotional connection. We live in a world that is more connected than ever, yet we all feel an emotional disconnect.

You as an artist are especially equipped to fill this need. You can create emotional connection with your audience through your words and your work. Filling this need will not only enhance your own life, it will enhance the lives of everyone who encounters your art.

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