Marketing Your Art the Right Way

Selling Art, Not Selling Out

What do these people have in common?

They were all guests on the Cracking Creativity Podcast!

Cracking Creativity Podcast

The Cracking Creativity Podcast shows you how creatives turn their ideas into action, create interesting projects, and build an engaged audience through shared passions. Each episode I talk to a creatives from of all walks of life and explore how they use creativity in their projects and businesses.

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Monica Kang on Thinking Like an Outsider, the Importance of Asking Questions, and the Power of Self-Awareness – Cracking Creativity Episode 62

Monica Kang knew early in life that she wanted to work in international affairs. Her upbringing in two countries compelled her to understand how people related to each other, and steered her towards her role working with the government.

Monica worked for years in international affairs, and even though she loved her job, she still felt something was lacking. She saw that people weren’t creatively fulfilled at their jobs and knew she wanted to help them. She knew she could fulfill that gap, so she started up InnovatorsBox.

In this episode learn why you should think link an outsider, the importance of asking questions, and how self-awareness can improve your problem solving.

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Kaitlyn Guay on Creative Growth as and Evolution, Finding Beauty an Gratitude, and Overcoming Resistance – Cracking Creativity Episode 61

Kaitlyn Guay grew up wanting to be in Broadway. She grew up in a household where she wasn’t allowed to watch TV and could only watch movies on the weekends. She grew up in a cultural bubble where she entertained herself by writing poems and song lyrics for fun.

While she wanted to be an artist and entertainer, those around her thought it would be too risky, so she became a musical teacher. This allowed her to share her passion for the arts with others. That is until a severe case of Chronic Lyme Disease forced her to change her path. Instead of letting the disease break her, she leveraged it into creating a young adult book series and jewelry line.

In this episode, learn why creative growth is an evolution, how to find beauty and gratitude in every day life, and ways you can overcome Resistance.

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Adam James Butcher on Sharing Your Work, the Importance of Habits and Routines, and Why Artists Need to Sell – Cracking Creativity Podcast Episode 60

Adam James Butcher didn’t take the traditional path towards becoming a full-time artist. He went to university to study sculpture, but never pursued sculpting as a career.

For a while, he created art in an alley and worked as a sandwich maker, but realized it wasn’t right for him. So he became the head of art for London schools.

During his time teaching, schools began using iPads to allow kids to create art. This was a pivotal moment in Adam’s career. After seeing his students work so well with technology, he began painting himself. Adam did so well with his digital art that he was able to move to Mexico to sell his digital art full time.

In this episode, Adam talks about why you should share your work, the value of habits and routines, and why selling is crucial for your business.

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Andrea Dantas on Learning, Leaning in to Your Why, and Doing Work that Matters – Cracking Creativity Episode 59

Andrea Dantas could have ended up poor and broke in Brazil. Her father went bankrupt when she was a child and her mother struggled to feed two kids. Her one saving grace was her love for acting.

Andrea left Brazil to study acting in Australia. While she was able to get a tourist Visa, she had trouble getting a work Visa. So her mother smuggled her money by putting it inside books she sent through the mail. While she survived on a diet of canned beans, she was still happy because she was learning and doing what she loved.

She has been able to build a successful career in acting through years of studying, performing, and working in multiple countries.

In this episode, learn why you should never stop learning, why you should always remember your why, and what it takes to do work that matters to you.

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Bodlar Deathbringer on Being a Prolific Creator, Networking and Marketing Your Art, and Overcoming Your Fears – Cracking Creativity Episode 58

Bodlar Deathbringer is a visual artist living in New York City. Since early in his life, it seemed like he was destined to become an artist. His father was a visual artist and his mother was a writer. He also started creating his own paintings when he was eight years old. So it would seem odd that Bodlar went into IT work.

After years of working in the corporate world, he finally decided he had enough. He decided he would move to New York City to pursue his art career full-time. It hasn’t always been easy, but Bodlar has been working as an artist ever since.

In this episode, learn about the challenges you face as an artist, the importance in marketing and networking, and why you need to confront your fears.

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Ginger Kern on Engaging Your Playfulness, Helping Others and Ourselves, and Travel as a Rite of Passage – Cracking Creativity Episode 57

Ginger Kern knew she wanted to leave her childhood home in the Midwest even when she was a young. She grew up reading books on adventure and mythology, which fueled her desire to get away.

So, when she had the opportunity to visit her family in Germany, she jumped on it. Even though she didn’t speak German and her family didn’t speak English, she was hooked on travel and living abroad. This was the beginning of her life fueled by travel, adventure, and a desire to help other people do the same.

In this episode, Ginger talks about embracing your playful side, taking rites of passage, and transforming herself and others.

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My Thoughts on Podcast Movement 2016

We should all have aspirations of getting better. When we rest on our laurels, we lose the ability to make an impact in our lives and with our audience. That’s why I went to Podcast Movement in Chicago a couple of weeks ago. We can learn a lot from the top people in our industries, and Podcast Movement was no exception.

Since I began my podcast, I’ve received nothing but positive feedback, but it would be foolish to stay stagnant. Going to Podcast Movement has inspired me to take my podcast to the next level.

There were a lot of great speakers, and even more fellow podcasters, who made the conference worthwhile. Here are some of the highlights from my weekend at Podcast Movement:

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Chris Dessi on Building a Personal Brand, Becoming a Tastemaker, and Defining Success – Cracking Creativity Episode 56

Chris Dessi was fired three times in two years, but that didn’t stop him from building a successful career. Instead of letting those setbacks get him down, he leveraged them into building his own business, writing multiple books, appearing on TV, and running his own summits. In this episode, learn about the power of a personal brand, being a taste maker, and defining success.

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Puneet Sachdev on His Journey Into Creative Philanthropy, the Key to Successful Projects, and the Importance of Mindfulness – Cracking Creativity Episode 55

Puneet Sachdev worked for years in the hotel industry and with General Electric as a management consultant. He now uses that knowledge in his work as a consultant, creative philanthropist, and coach.
He is also the author of Deepa Wishes Daddy Happy Birthday, a book based on the time he’s spent with his daughter. He uses 100% of the proceeds from the book to support the education of underprivileged children. The book also began his work as a creative philanthropist.

In this episode, learn how Puneet turned his idea into reality, why you need to put yourself out there, and the importance of being present.

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Sally Safadi on Playing in Empty Spaces, the Importance of Trial and Error, and Leveraging our Imaginations – Cracking Creativity Episode 54

Sally Safadi was working at an after school program for kids between medical school and graduating . While there, she found it was difficult for children to learn in the traditional school environment after already spending eight hours in school. So she came up with different games for the kids to play to get them involved in learning.

This began her shift from studying science to studying and exploring creativity. Sally’s site, Neurons Away, is the hub for all her work including her book and card game. Each of her projects help people explore and exercise their imaginations.

In this episode learn about her various projects, the power of constraints, the benefits of trial and error, and much more.

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